Beauty

e.l.f.’s Latest Launch Makes The Ultimate Gift, But It’s Selling Out Fast

The beauty brand is relaunching their limited-edition Dirty Pillows Lip Kit in collaboration with Jennifer Coolidge.

Written by Neha Tandon

The last few years have been quite the roller coaster, but if we could name one highlight, that would be Jennifer Coolidge’s iconic renaissance. e.l.f. Cosmetics is relaunching their limited-edition Dirty Pillows Lip Kit that they made in collaboration with Coolidge. Inspired by the actress’ signature plumped-up lips, the kit contains all of the essentials for a pillowy, shiny pout — but that’s only the start.

When the kit first launched in September, it sold out within a day. So, this re-launch comes as a great surprise, especially in time for holiday shopping. Inspired by a blooper from a commercial e.l.f. did with Coolidge, the actress is shown applying the O FACE Satin Lipstick in Dirty Talk, saying “I would come up with a shade very similar to this. A little bit lighter, and I’d call it Dirty Pillows.” She even went on to mention that she likes the name “Swollen” for a shade name, which is what one of the shades in the kit is called. Fans were overjoyed when e.l.f. commented “You got our production team thinking.” Those thoughts quickly became a reality when a few months later, Coolidge’s blooper manifested one of e.l.f.'s most sought-after kits.

The nude pink lip trio includes the O FACE Satin Lipstick in a rosy pink Dirty Pillows, Lip Plumping Gloss in light pink Swollen, and the Cream Glide Lip Liner in a brown Fill Frontal shade. Use one at a time, or pair all three for Coolidge’s signature look. While you can snag the lipstick, liner, and gloss in other shades any time, these specific shades are only available in this kit, making it ultra exclusive. Designed to show up as a nude, pinky shade on every skin tone, it’ll give anyone a sexy, pouty look in just three easy steps.

Complete with luxe packaging despite the $25 price tag, the shiny black box is adorned with glossy pink enameled finishes. Open up the box to find each piece of the set molded into a wispy satin pink bed along with the quote “I didn’t know it would look so good. — Jennifer Coolidge,” engraved under the lid.

The surprises don’t end there. In addition to the lip-plumping holy trinity from e.l.f.’s vegan, cruelty-free brand, you’ll also find a vintage-inspired hand mirror, complete with gilded finishes. It’s no secret how this sold out so fast last time, and our suspicion is that with the holidays approaching, this’ll sell out even faster now. Don’t miss out this time, and if you’re lucky enough to snag a kit, we suggest grabbing a few.