The only thing better than going on a shopping spree is going on a shopping spree that also just so happens to do a lot of good for womenkind. That's why women-run businesses should become your go-tos for finding gifts, necessities, and treats for yourself. When you shop small, you help support independent business owners to help them continue what they love doing the most—supplying amazing, unique goods that oftentimes support different charities, ideologies, or individual artisans.
Shopping with a feminist frame of mind doesn't mean exclusively buying T-shirts with the phrase "girl power" emblazoned on them (although that can be a part of it). It's more so about buying ethically made and designed goods, and putting your money where your mind is. These 10 online shops are not only backed by an awesomely feminist attitude, but they also stock some of the coolest, most unique wares around.
Lena Dunham’s feminist newsletter, Lenny, has proved to be a powerful voice, publishing essays by the like of Jennifer Lawrence and Lauren Mayberry. While the newsletter itself takes on a more serious tone to discuss the hard facts of being a woman in the world today, the Lenny Store offers a cheekier brand of feminism. With “nude” nail wraps, it promotes body positivity in an unexpected way and a “Dismantle the Patriarchy” patch set designed by Rosehound Apparel makes a playful addition to any denim jacket.
Dismantle the Patriarchy patch set, $20, available at Lenny Store.