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The Oscars Are Adding A New Film Category

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Photo by Kevork Djansezian/Getty Images

And shortening the telecast

The Oscars are getting a face-lift. In reaction to the sharply declining viewership numbers that the telecast has faced, the Academy of Motion Picture Arts and Sciences' board of governors has introduced some major changes.

The biggest change was the addition of a new category, which will award “Outstanding Achievement in Popular Film.” There is not much explanation provided for the films it will consider, but many movie-goers are pointing out that this category will further separate “good” movies from “popular” ones.




Many people, though, argued that if blockbusters are good, they should be recognized in the main Best Picture category.

The telecast will also be shortened to three hours, a reaction to complaints that the awards are too long and boring. The Oscars will stick to this tighter schedule by filming some of the 24 categories live during commercial breaks and then airing them later in the telecast. This follows the format of the Tony Awards, which films the less popular categories at an earlier time. 

These changes come five months after the 90th Annual Academy Awards, which was the lowest viewed on the record—26.5 million. In addition to making the changes, the Academy board of governors also re-elected cinematographer John Bailey as president. 

Photo courtesy of Balenciaga / Photo via @McDonaldsSverige Instagram

I'm cackling

Last year, Balenciaga released bright red square-toed mules which bore a striking resemblance to McDonald's french fry cartons. Now, the chain has fired back at the designer, threatening to release its own version of the shoes.

McDonald's Sweden posted a photo to its Instagram of a person wearing actual McDonald's fry cartons as shoes, and honestly, if there weren't yellow M's printed onto them, I'd have a hard time distinguishing them from the Balenciagas from a distance. Though the post doesn't directly reference the Balenciaga shoes, one can only assume that's who they are trolling.

McDonald's version actually makes for some pretty fly slip-ons, if you ask me. Good thing the Swedish branch of Mickey D's seems to be considering releasing the shoes if the post receives enough attention. The caption of the Instagram post translates to, "If we get 103042 likes we release these for real," though it only has about 17,000 as of publish time. These would likely cost much less than the Balenciaga shoes, which cost $545.

Internet, do your thing. I want a pair.

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Photo by Gareth Cattermole / Getty Images.

It marks her third duet with Nas

Here are some words that I never expected to read or hear again: There is a new song with Amy Winehouse. But here we are in 2019, and Salaam Remi has granted me a wish. On Valentine's Day, the Grammy-nominated producer and frequent Winehouse collaborator (also responsible for hits like Miguel's "Come Through & Chill") released "Find My Love" which features rapper Nas and that powerful and haunting voice that I have come to love and cherish so dearly.

Representatives for Remi said that the Winehouse vocals were from an old jam session the two had. Remi was a producer on both of Winehouse's albums, Frank and Back to Black. "Find My Love" marks the third time Winehouse and Nas have done duets under the direction of Remi. They were previously heard together on "Like Smoke," a single from her 2011 posthumous album Amy Winehouse Lioness: Hidden Treasures, and "Cherry Wine" from Nas' 2012 album Life Is Good. Winehouse died of alcohol poisoning on July 23, 2011, before they could complete production on her third album. My heart is still broken about it as she is by far my favorite artist.

"Find My Love" is set to appear on Remi's Do It for the Culture 2, a collection of songs curated by him. Check it out, below.

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