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Makeup Pros Allie Smith And Yuui Advise On Breaking Into The Industry

Beauty
Photographed by Charlotte Rutherford.

These New York-based artists will teach you everything you need to know

The following feature appears in the April 2017 issue of NYLON.

Meet Yuui and Allie Smith, two of NYLON's favorite New York City-based makeup artists. Here, they share their secrets to successfully breaking into the beauty industry. 


YUUI @yuuivision

Tell us about yourself.
My name is Yuui, but people call me Yuui Vision. I’m from the land where the sun rises, a.k.a. Tokyo—but I'm
currently based in NYC, a place I’m happy to call my bittersweet home.

How did you get started as a makeup artist?
I came to NYC not knowing exactly what I wanted to do. One day I was with my friend at a café and she asked what my plan was for the future. I said, “I really like makeup and fashion, but I’m scared that fashion people will be bitchy.” She said, “Yuui, you are bitchy enough to deal with that!” [Laughs] I was like, “She’s right.” So I jumped right in!

What were some of the biggest lessons you learned when you first started as a makeup artist?
As an artist, what you hold inside comes out in your artistry.

What have been some of your biggest career highlights?
Working with Milk Makeup and Hairstory—and being featured in this article!

What other makeup artists do you look up to?
I have so many idols I hate to pick only a few to name here, so I’m sorry if I left anyone out—but you know I love you, because you see my stalking footprints of likes on your Insta page! My main victims are: Kabuki, Peter Philips, Isamaya Ffrench, Sammy Mourabit, Hiromi Ueda, and Tiffany Patton.

What are some of your favorite beauty trends at the moment?
I get bored very easily, but I’m always in love with fresh skin.

Best makeup advice?
If you’ve never tried red lipstick, you really need to try. Why? Because it’s fun! It’s magical to meet a new part of you. The beauty of makeup is that it comes off easily.

What’s your personal beauty philosophy?
Being good at makeup is one thing. Being beautiful is another.

Photographed by Charlotte Rutherford.

ALLIE SMITH @alliesmithmakeup

Tell us about yourself.
I’m Allie! I’m from Albany, but have lived in NYC for the last nine years on the Lower East Side.

How did you get started as a makeup artist?
It was literally an epiphany I had at the mall. When I was 16, I went back-to-school shopping and stopped by the M.A.C counter—among all the other counters, M.A.C stood out as a cool and creative brand. An artist did my makeup and I was sold. She was kind enough to answer every question I had and suggest some books for me to check out—notably, Makeup Your Mind by Francois Nars and Making Faces by Kevyn Aucoin. From that day on, I knew I needed to work with makeup.

What were some of the biggest lessons you learned when you first started as a makeup artist?
So many! The ones that stuck with me the most are: Say yes to everything that comes your way, put yourself out there as much as possible, reach out to artists you admire, and never stop learning.

How would you describe your makeup aesthetic as an artist?
That’s a toughie. I would say currently my style is between super clean and beauty theatrics—but when I “go for it,” there’s always strong color and texture.

What have been some of your biggest career highlights?
Too many to count! I’d say my favorites would have to be working on the Glossier campaigns, shooting with some of my idols like Nan Goldin and Kathleen Hanna, and, of course, doing epic and colorful beauty stories for NYLON.

What are some of your favorite beauty brands to use, both on yourself and professionally?
For myself I only use Glossier and Bioderma for skincare. But professionally, I always have a ton of Nars, M.A.C, Laura Mercier, and YSL on hand.

What advice would you give someone just starting out as a makeup artist?
Assist and look at makeup work and artists you admire.

What other makeup artists inspire you?
Honestly, all of them. There is so much talent in the industry and on social media, it’s so exciting to see. I’m a huge fan of Isamaya Ffrench, Peter Philips, Lucia Pieroni, and Kanako Takase.

What are some of your favorite makeup trends at the moment?
I love seeing the ‘80s glam and more over-the-top makeup looks coming back. I'm also loving the powdery matte skin moment happening right now.

Photographed by Charlotte Rutherford.

Photo by Jesse Grant/Getty Images

Which one, though?

Kim Kardashian is suing fast fashion retailer Missguided, claiming that the brand uses her image to spark interest in and sell its clothing. This lawsuit comes a few days after a theory, that she may be selling her own vintage clothing designs to fast fashion brands so that they can rip them off, made its rounds on the internet.

According to The Hollywood Reporter, Kardashian's attorney Michael Kump writes that "Missguided systematically uses the names and images of Kardashian and other celebrities to advertise and spark interest in its website and clothing." Other celebrities that the brand has tagged on its Instagram include Cardi B and Dua Lipa, along with the other members of the Kardashian-Jenner family.

Kump uses the example of the Yeezy dress that Kim posted to Instagram, which was ripped off by the brand within a couple of hours. "Recently, for example, after Kardashian posted a photo on Instagram of a dress that was made for her... Missguided quickly responded with its own Instagram post... boasting that it would be ripping off the design within 'a few days,'" Kump continues. "Missguided purposefully inserted Kardashian's Instagram username (@KimKardashian) into its post to capitalize on her celebrity status and social media following in promoting the sale of its upcoming product."

Kump also draws attention to the fact that the brand uses Kardashian's name so much that it may lead others to believe that she works with the brand, which, he wants to make clear, she does not: "Missguided's U.S. website has included entire pages that are devoted solely to the sale of clothing inspired by Kardashian, and on which Kardashian's name and likeness are prominently used without her permission to promote the products."

Some are noting that it's suspicious that Kardashian is not suing Fashion Nova, as well, since the brand most recently ripped off a vintage Mugler gown that Kardashian wore. Though it may be harder for Kardashian to make any claims since timestamps have revealed that the dress was made before Kardashian premiered the dress.

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FROM THE WORLD WIDE WEB

Photo by Theo Wargo/Getty Images.

He previously claimed to be a victim of a hate crime

According to reports, actor Jussie Smollett has been arrested by the Chicago Police Department. As CNN outlines, he's facing a felony charge of disorderly conduct for allegedly filing a false report. If found guilty, he could face up to three years in prison.

The Empire star previously claimed that he was the victim of a racist and homophobic hate crime on January 29. He alleged that two masked men attacked him, tied a noose around his neck, poured bleach on him, and yelled, "This is MAGA country!" Brothers Abimbola and Olabinjo Osundairo were eventually arrested and brought in for questioning, during which news broke that one appeared on Empire and the other worked as Smollett's personal trainer. Now, according to both men and reports, it's being said that Smollett paid them to "orchestrate" the attack.

Smollett's attorneys, Todd Pugh and Victor Henderson, have issued a statement regarding their client's defense. "Like any other citizen, Mr. Smollett enjoys the presumption of innocence, particularly when there has been an investigation like this one where information, both true and false, has been repeatedly leaked," they told Deadline. "Given these circumstances, we intend to conduct a thorough investigation and to mount an aggressive defense."

If this is all true, this unfortunate turn of events should in no way take away from the fact that there is an abundant number of racially and sexually motivated attacks happening all of the time. They also still remain vastly underreported, so it's essential to listen to alleged victims, always.

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