10 Natural Fragrance Brands To Get To Know


And the scents they recommend for spring

The natural, or "clean," beauty industry is booming, and there are plenty of natural skin-care and cosmetic brands popping up every day to support that. However, one sector of the beauty industry that often tends to be overlooked by natural beauty enthusiasts is fragrance.

Unfortunately, many of the perfumes we know and love contain some pretty nasty additives—from potentially toxic phthalates and parabens to ethanol-derived ingredients, which take a toll on the environment. And let’s not forget the use of pesticides on non-organic crops, which aren’t necessarily something we want to spritz directly onto our skin.

But what goes into clean fragrance? Natural ingredients, of course, play an important role, but, despite what many may assume, natural is not always the answer—or, at least, the full answer.

There is a definite taboo against the use of synthetics in fragrances, but the argument of natural vs. synthetic is not as black and white as it may seem. Not all synthetics are necessarily bad; they can often be less irritating and allergenic than naturally derived ingredients and, in more recent years, there have been many innovations in clean, safe synthetics. We should also keep in mind that it's more than just what goes into the bottle. It’s how and where these ingredients are sourced, product transparency, and all-around sustainability.

Thankfully, there are plenty of clean fragrance brands out there shaking up the world of perfume as we know it. Below, we chatted with 10 that you should get to know, all doing their part in changing the industry for the better. Oh, and we got their expert spring fragrance recommendations, too.

Photo by Randy P. Scmidt

Smoke Perfume
Smoke Perfume was founded by massage therapist and aromatherapist Kathleen Currie, whose love for essential oils led her to start her own perfume business.

Not only does Smoke Perfume pride itself in its all-natural products, but also in its practices of sustainability and transparency in business. Sourcing high-quality ingredients, a commitment to buying fair trade (and organic when possible), and working directly with small artisan producers are just a few of the ways the brand incorporates these values.

“In general, the aim of green beauty is to minimize the toxic chemicals we are subjecting our bodies to, and perfume definitely should be included in this practice. Not to mention, the natural ingredients are so interesting and morph and change to suit our unique chemistry, making them smell unique to each wearer, something conventional perfumes don’ t do. We think this is part of the magic!”

Currie’s recommendation for spring? Wellspring. “It’s a deep green floral musk with notes of amber, cacao, ylang ylang, and violet leaf. Notes of green spice give way to a soft dry down. Floral, green, wet earth and honey evoke a feeling of spring that is much welcome after a long winter,” she says.

Screenshot via YouTube

The band shared details about their new St. Vincent-produced album that will drop "you into the world of catastrophe"

Sleater-Kinney just shared more information about their St. Vincent-produced album and dropped a new single.

Per Billboard, Sleater-Kinney revealed that their new album, which they've been teasing since early this year and will be their first since No Cities To Love from 2015, will be called The Center Won't Hold. It's due out on August 16 via Mom + Pop Records. "We're always mixing the personal and the political but on this record, despite obviously thinking so much about politics, we were really thinking about the person—ourselves or versions of ourselves or iterations of depression or loneliness—in the middle of the chaos," Carrie Brownstein said in a statement. Corin Tucker further noted that the new album will "[drop] you into the world of catastrophe that touches on the election."

Janet Weiss noted that the band will "explore a different sound palette" with this album, and pointed to St. Vincent as the reason behind it. She said that St. Vincent "has a lot of experience building her own music with keyboards and synthesizers so she could be our guide to help us make sense of this new landscape and still sound like us."

To satiate us until then, the band released a lyric video for new single, "The Future Is Here," which is very grungy. Bump it, below.

Sleater-Kinney - The Future Is Here (Official Lyric Video)


This is so satisfying!

Even Jon Snow knows just how unsatisfying the final season of Game of Thrones was, and he's ready to apologize. Well, a deepfake of him is at least. A heavily-edited version of Snow's speech from the fourth episode—just before the bodies of those lost in the Battle of Winterfell get burned—now features Snow apologizing for the conclusion of the show and lighting the script on fire.

"It's time for some apologies. I'm sorry we wasted your time," Snow begins. "And I know nothing made sense at the end. When the Starbucks cup is the smallest mistake, you know you fucked up! We take the blame. I'm sorry we wrote this in like six days or something," he adds, before signaling to his peers to light the script with torches and "just forget it forever." "Fuck Season 8," he says before the pages begin to crackle and burn.

If there were more lines left to alter, we would have loved to see Snow also tackle how messy Brienne of Tarth and Jaime Lannister's story line ended up, as well as Bran's kingship, Cersei's boring demise, and the water bottle appearance.

Watch the entire deepfake and try to heal the wounds left by HBO below.


Photo by Darren Craig

It premieres today, exclusively via NYLON

In LP's song "Shaken," the most recent single from her 2018 record Heart To Mouth, she tells the story of seeing her lover out with someone else—ouch. Today, exclusively on NYLON, she releases a cheeky animated music video that pokes fun at the song's heightened drama and perfectly demonstrates all the angst that comes with falling hard for someone.

"She looks at you like I used to/ And I'm just sitting in the corner sh-sh-shaken," LP sings, as the visual—with art by Maayan Priva—depicts the singer hanging out in a bar, watching the girl she likes meet up with another girl. Despite the situation's inherent drama, "Shaken" is less of a ballad and more of an upbeat bop. LP told us she loves the way "this little video captures some of the fun of the song, and its inherent comical anxiety." Sure, heartbreak isn't that funny, but our (sometimes) overly dramatic reaction to it kind of is.

"'Shaken' feels like a bit of a wild card on this record," LP says. "It's the closest I've come to writing a musical, which I hope to do one day." We heartily endorse this idea: Please, LP, give us the queer jukebox musical we crave.

Until that day comes, though, you can watch the music video for "Shaken," below.

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Photo courtesy of Sony Pictures.

This cameo has the Beyhive buzzing

I went to see Men In Black: International alone. Which would have been fine if it wasn't for the shock I received when I saw two specific characters on the screen. Unable to keep it to myself, I shared a curious look with the stranger next to me, who was obviously thinking the same thing as me. "Is that them...?" I whispered first. "I think… so," she replied. Then the two men in question started to dance, and we were both sure: "Yep, that's them."

It was Laurent and Larry Nicolas Bourgeois, better known as Les Twins. Fans of Beyoncé will recognize the duo as the talented brothers who often accompany her on tour and in music videos. In Men In Black: International, the two of them play shapeshifting entities—they're more like energy forces than aliens—who pursue Tessa Thompson's and Chris Hemsworth's characters throughout the duration of the film. The twins' ability to manipulate their bodies in ways that are graceful and otherworldly really helps sell them as extraterrestrials and is fun to watch.

So if Thompson in a suit or Hemsworth shirtless weren't enough motivation, here's another reason to go see it. If you look close, you can see them in the trailer below.


Photo by Dimitrios Kambouris/Getty Images for The Met Museum/Vogue

"I am honored to share this bonding experience with my own daughter"

In a heart-warming Instagram photo, Serena Williams shares the history of hair braiding and the importance of the tradition. The tennis player shared a photo of herself braiding her daughter Olympia Ohanian's hair and spoke about how "honored" she was to be able to "add another generation" to the tradition of the practice.

The photo shows Williams attentively braiding her daughter's hair while Olympia smiles, obviously loving the experience. Williams noted that hair braiding was created by the Himba people in Namibia, Africa, and that "we have been braiding our hair for centuries." "In many African tribes braided hairstyles were a unique way to identify each tribe," she continued.

Williams pointed out that braiding is a bonding experience. "People would often take the time to socialize," she wrote. "It began with the elders braiding their children, then the children would watch and learn from them. The tradition of bonding was carried on for generations, and quickly made its way across the world."

Williams closed her post with a sweet message about her daughter, saying that she's "honored to share this bonding experience" with her.

See the post, below.