Let’s face it: Anything “faux” usually has a pretty bad reputation. In the past, faux fur and vegan leather were thought of as cheap alternatives to the real thing, and unless you were spending your full paycheck on designers like Stella McCartney, it wasn’t easy to find anything that was not only good for the planet but also looked good.
But times have changed. As the fashion industry begins to shift (however gradually) into more ethical territory, faux is quickly becoming a staple for luxury brands, leading economically accessible brands to follow suit and up their faux game. Because when even Gucci’s Alessandro Michele’s announces that the storied house is going fur-free starting this spring, you know it’s time to get with the cruelty-free program. Of course, there have always been pioneers specializing in cruelty-free fashion, such as Maison Atia and Vaute, and their continued expansion is a great example of how faux has become a full-on movement, and could potentially become the norm.
In keeping with fashion’s faux moment, we decided to showcase some of the best of this winter’s animal-friendly outerwear offering—and let color, print, and texture take the lead. From vibrant down puffers to bold, fuzzy faux furs and supple vegan leather, these pieces are anything but your typical dreary and drab winter coats.
Keep scrolling to check out some of our cruelty-free favorites of the season. They’re warm, they’re sustainable, and they’re pretty damn cute.