If You’re Reading This, It is really too late…


While you were drunk from happy hour, sleeping, working late, or whatever you were doing on a nice Thursday evening, the OVO x Air Jordan 10 Retro was released at the OVO pop-up store in Los Angeles. Both black and white colorways featured sting-ray leather detailing and gold touches and retailed at $225 each. Guess it was you had to be in the right place at the right time sorta deal? We now expect massive crowds at future OVO pop-ups in hopes of future releases of the long time (what used to be exclusive to the inner OVO circle) Air Jordan and OVO collaboration. See details below of what most of us missed.