The Cure For Wintry Days Is DIY’ing Your Denim

While all the film people waited in the cold to see movies like Hereditary at Sundance, we were keeping warm with J.Crew at Rock & Reilly’s. Turns out, a custom denim bar warms the body more than your average liquid one. With the help of Sam Teich and her masterful calligraphy skills, we turned J.Crew's iconic denim styles into truly unique pieces of apparel for some of Sundance's finest who came through our gifting suite, like Lakeith Stanfield and Phoebe Robinson. Who'da thunk a little linework under the collar of a J.Crew denim jacket would look so good? Now we have no excuse to not add our own personal touch to our new (and old!) favorites. Just see for yourself in the video, below! As they say, a good piece of denim a day keeps the doctor away.

J.Crew, Classic Denim Jacket, $110, available at J.Crew; Everyday Chambray Shirt, $78, available at J.Crew; Billie Jean in Redwood with Button Fly, $125, available at J.Crew; Vintage Straight Jean In Reed Wash With Button Fly, $125, available at J.Crew.