Let Lauren Ruth Ward Take You Around Austin In Her SXSW Tour Diary

    One hell of a good time

    by · March 20, 2018

    Photo by Tess O'Connor

    Though remarkably more commercial than ever before, South By Southwest has retained its spirit thanks to the music portion of the conference, which still pulls in artists from across the world, both new and established, for a few days of live shows and a hell of a lot of discovery.

    Lauren Ruth Ward is one of those artists making the festival sing. Hot off the heels of her debut album, Well, Hell, she and her band took Austin by storm. Something about their free-spirited vibe just feels right at home in the city's DIY atmosphere. Here, Ward takes us inside that whirlwind world. Even in between all the madness of press and showcases, the crew managed to keep those creative juices flowing with a jam session. It's probably too much to ask for new material just yet, but who knows! Ward and her band are true artists, bent on honest work shared in an honest way.

    Photo by Tess O'Connor

    After we picked up our passes at the Austin Convention Center, we had some fun in the artists' lounge.

    Photo by Tess O'Connor

    India Pascucci and me

    Photo by Tess O'Connor

    Interview time with Tidal

    Photo by Tess O'Connor

    Band photo shoot with Amazon Music

    Photo by Tess O'Connor

    Team load-in time

    Photo by Tess O'Connor

    Even at night

    Photo by Tess O'Connor

    Unpacking some vinyl and t-shirts for our Austin fans!

    Photo by Tess O'Connor

    Our first official show with Paradigm Nashville at Palm Door on Sixth.

    Photo by Tess O'Connor

    Fan love! This one's from our show at Stubb's opening for Keith Urban.

    Photo by Tess O'Connor

    Fan love, part two. This one's from our last SXSW show at Licha's Cantina.

    Photo by Tess O'Connor

    Getting treated like royalty at our TOMS show, thanks to our GIRLSCHOOL fam.

    Photo by Tess O'Connor

    Dean Passarella and all those decisions, decisions…

    Photo by Tess O'Connor

    Dot time with Dean Passarella!

    Photo by Tess O'Connor

    Dot time with Ed Rivers!

    Photo by Tess O'Connor

    Writing my new friend, Ryan Page, a love note on her vinyl.

    Photo by Tess O'Connor

    Jam sessions back at Dara's parents' house. Our BFFs parents hosted, cooked and drove us everywhere! I also want to extend a HUGE thanks to Gibson Guitars for the supplies.

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    Last updated: 2018-03-20T13:50:22.000Z
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