Fashion
Virgil Abloh Designed A Nike Collection For Serena Williams
Called Queen, because duh
Virgil Abloh is quite possibly one of the busiest fashion designers working today. Aside from designing for his label Off-White and Louis Vuitton—oh, and, um, Ikea—he’s now teamed back up with Nike for his first ready-to-wear line for the sportswear giant. And? It’s an epic ode to Serena Williams.
“With Serena, we have one of our generations most powerful, inspiring athletes as the muse,” said Abloh in a statement. “I was trying to embody her spirit and bring something compelling and fresh to tennis.”
For the (aptly named) Queen Collection, Abloh reimagined the tennis dress. The updated style, which comes in black and white, includes asymmetrical color blocking, classic Off-White text (the chest reads “LOGO,” while the sleeve reads “SERENA”), and a tulle tutu skirt, inspired by Williams’ love of dancing. “The dress is feminine, but combines her aggression,” said Abloh. “It’s partially revealing. It’s asymmetrical. It has a sort of ballerina-esque silhouette to symbolize her grace. It’s not about bells and whistles and tricks. It’s just about it living on the body, and expressing Serena’s spirit with each swing of the racket.”
While it may not look like your typical tennis getup, it’s something that we’ll be seeing Williams wear later this month at the U.S. Open—and by Abloh fans worldwide.
Additionally, the collection includes a (killer!) jacket, a bag, and a series of sneakers. Take a closer look, at the collection, below, or shop them today at NikeLab and Nike's SoHo store.