Photo via Rebecca Taylor

Fashion

rebecca taylor steps into the swimwear business

with the help of giejo.

by rebecca deczynski

When you mix together the modern, feminine vibe of Rebecca Taylor with the eco-friendly, figure-flattering mission of bathing suit brand Giejo, you've got a match made in a bright, sunshiny beach heaven. With bright patterns and colors inspired by the vintage Indian dresses Taylor's mother used to wear in the '70s, these bathing suit separates add a whimsical touch to summer style—and better yet, they’re made to make look even more amazing as you strut your stuff on the sand. “I love the idea behind interchangeable and multifunctional swim pieces that you can customize to your body type,” Taylor says. “When designing, my customer is always top of mind and I wanted to offer a capsule collection that she can have fun with while still feeling confident.”

The collection of tops and bottoms combines downtown cool with bohemian vibes for a carefree yet fashion forward beach look. Whether you’re jumping in the waves or soaking up some rays by the pool, this collaboration guarantees a fun and flirty style wherever you choose to have fun in the sun.

Prices range from $100-$125 per piece. Flip through the gallery to see the collection’s swimwear options. 

Rebecca Taylor, Lena leopard bandeau top, $120, available at Rebecca Taylor.

Rebecca Taylor, Lena leopard mixed ruche bottom, $100, available at Rebecca Taylor.

Rebecca Taylor, flower press mixed string tie top, $120, available at Rebecca Taylor.

Rebecca Taylor, flower press mixed ruched bottom, $105, available at Rebecca Taylor.

Rebecca Taylor, paisley swimlette top, $125, available at Rebecca Taylor.

Rebecca Taylor, paisley mixed boy brief, $105, available at Rebecca Taylor.