We’ve always loved Reformation for its breezy offering of laid-back, California-cool dresses and separates that are as ethical and sustainable as they are fashion-forward. However, the brand's size offering was notably always pretty limited.
Reformation realized this, and today, it announced that it will finally be offering more inclusive sizing. It all starts with an exclusive Spring 2018 capsule collection co-designed with model Ali Tate Cutler. “Sorry it took us so long,” reads the title of the press release from the brand.
The capsule is everything you’d expect from Ref. Simple silhouettes, such as wrap dresses, bodysuits, and retro two-piece sets, offered in florals, ginghams, and muted solids (and a few brights, too, because spring). The entire collection is offered in sizes 0 to 22 and XS to 3XL, ranging in price from $78 to $128.
There’s nothing better than learning a favorite brand is taking a major step toward inclusivity and body diversity—and we’re happy to see that Reformation, a brand we admire so much for its sustainability efforts, recognized what it could improve on. Let’s hope more brands take note and follow its lead.
You can start shopping the collection today at TheReformation.com. Check out the collection campaign starring Cutler, below.