Mary-Kate And Ashley Olsen’s Beauty Evolution Will Make You So Nostalgic

Photo by Barry King/WireImage Beauty It's been a trip. by Lauren Rearick Updated: Feb. 20, 2024 Originally Published: May 21, 2020

After calling out that they had a "Brother for Sale" and helping dad to find love via a Billboard, Mary-Kate and Ashley Olsen became certified beauty icons. They've spent much of their life in front of the camera, and every appearance — whether at a concert or walking down a red carpet — has been one to remember. It's been a trip watching the girls grow up, and in case you've missed a single smokey eye or boho-chic moment, here's a look back at Mary-Kate and Ashley's beauty evolution. Ahead, scroll through a decade of hair changes, matching dramatic makeup, and plenty of looks worthy of a DIY. As the girls continue to dominate the world of fashion and entertainment, there's no telling what their beauty future may hold. However, if the past is any indication, their trendsetting ways are sure to continue.

Photo by Jim Spellman/WireImage 1997, Audrey Hepburn Hollywood for Children Family Film Festival After wearing their hair long, in pigtails and braids, for much of their early career, the twins debuted matching statement chin-length bobs.

Photo by Jim Smeal/Ron Galella Collection via Getty Images 1998, Spice Girls World Premiere Looking the part for the Spice World movie premiere (!), Mary-Kate and Ashley wore their hair pulled back into fountain ponytails, wispy loose waves, and matching black velvet headbands.

Photo by J. Vespa/WireImage 1999, Anna and the King Hollywood Premiere In full tween mode, the twins swapped the bangs for highlighted lobs, often styled with flippy ends. Around this year, both girls began to wear light makeup — think if Glossier was around in the '90s.

photo by Kevin Winter/Getty Images 2001, Rush Hour 2 Premiere The Olsens celebrated the new millennium in a relatable way: investing in a flat iron and black eye liner!

Photo by Tony Barson Archive/WireImage 2005, amfAR "Cinema Against AIDS" Gala Mid-aughts is when the twins started to differentiate their looks — Mary-Kate went for auburn dye job, while Ashley played up an even brighter shade of blonde.

Photo by Stephen Lovekin/Getty Images 2010, Launch of MARKTBeauty.com Nearly a decade ago, the girls were back to twinning with light blonde hair, lived-in roots, and matching middle parts.

Photo by Larry Busacca/Getty Images 2012, CFDA Fashion Awards While Ashley still had golden blonde locks for this 2012 red carpet, Mary-Kate debuted a new dark brown hair.

Photo by Kevin Mazur/WireImage 2013, A Rolling Stones performance Mary-Kate made a messy top bun look totally chic for a night out. Her sister Ashley kept things fun with loose waves.

Photo by Gilbert Carrasquillo/FilmMagic 2014, CFDA Fashion Awards Both wore their hair back in slicked updos for this formal occasion.

Photo by Larry Busacca/Getty Images 2015, CFDA Fashion Awards Statement-making brows were paired with minimal makeup at the 2015 CFDA Fashion Awards. Ashley also added a half ponytail to her long hair.

Photo by Jamie McCarthy/Getty Images 2018, Met Gala The twins brought beachy waves to the 2018 Met Gala. Mary-Kate wore her hair down for the evening, but Ashley chose to add an accessory and wore a diamond headband.

Photo by J. Lee/FilmMagic 2019, Met Gala The beahy waves and dark eye makeup were back at the 2019 Met Gala.

Photo by J. Lee/FilmMagic 2019, CFDA Fashion Awards In one of their most recent joint appearances, the girls went back to their old ways, and coordinated with matching smoky eyes and long, wavy hair.

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