Beauty

SHEGLAM’s New Hair Tool Is The Key To Playful Country Curls

No riding lessons required.

Written by Neha Tandon

It’ll take less than five minutes of scrolling through your feeds to be reminded of the masses of beauty brands that exist out there, so it’s a big deal when a new hair collection stands out, and one of our recent favorites is SHEGLAM’s entrée into the hair space. An honorable mention goes out to the SHEGLAM HAIR It-Curl One-Touch Instant Curler — already beloved by TikTok content creator Ava Salmaci, who is known for her super long, thick hair. The collection also features a Hot Streak Thermal Defense Glow Oil Elixir for a high-gloss finish and a Leave In Protection Serum to help prevent damage. When combined, consider them the holy trinity to attain those trendy, country, It Girl curls.

“When I think about western or country hair, voluminous curls are always what come to mind,” says Salmaci. “That was my goal when creating this hairstyle,” she added in reference to using the It-Curl One-Touch Instant Curler. Available in two sizes depending on how tight you want your curl to be, the It-Curl One-Touch Instant Curler has three temperature settings to curate your styling experience to your specific hair type: damaged hair, normal hair, or coarse and thick hair. “It’s crucial to understand your hair type,” says Salmaci, who has ultra long and thick type 2B/2C hair. “Without the right techniques, wavy hair can easily become frizzy and messy.”

“When I think about western or country hair, voluminous curls are always what come to mind”

Our favorite part, though? The anti-scald, easy-to-use design makes this tool perfect for anyone who finds styling their hair a challenge. It's a great gift for anyone looking for a simple, hassle-free solution (after you get yourself one first, of course). When asked what her favorite part of using the tool was, Salmaci said that she loved the way SHEGLAM took into account different hair types, adding that it diffused her biggest concern: that her hair would get caught or tangled in it. “It moved effortlessly, allowing me to style without worrying about damage. Plus, it meant less time spent detangling afterward, which is always a bonus.”

1 / 2
1 / 2

Coated with the brand’s patented GlossPro™ ceramic technology, it adds a high dose of shine to those voluminous country curls you’ve been seeing your favorite celebs sport all year. Pro tip: Level up the edgy country vibes by adding a ribbon to your style, then loosely french braid some face-framing tendrils. Salmaci suggests putting pedal to the metal (or, shall we say — put the cowgirl boot to the stirrup) on the trend by topping it all off with a cowgirl hat.

No matter how you choose to use the It-Curl One-Touch Instant Curler, it’s the ultimate tool for scoring that trendy aesthetic everyone’s all about right now. “From the moment I tried this tool, I knew the curls it gave me were exactly what I imagined as perfect ‘country curls’,” says Salmaci. Simply add your suede fringe coat, hat, boots, and favorite denim to your cart, and practice your best yeehaw — you’re moments away from nailing the oh-so-trendy country aesthetic.

For more hair inspo, check out SHEGLAM Hair’s full line up which also includes the It-Curl Curling Iron in three different barrel sizes, and the Travel Buddy Mini Hair Straightener so you can take your styles on the road. Shop them all below!