House3
CLOSE
MENUCLOSE

Collina Strada's NYFW Show Urged The Fashion Industry To Clean Up Its Act

Fashion Week
Photos courtesy of Collina Strada/Mitchel Sams

By leading the way with some important promises

Collina Strada's Fall 2019 Ready-to-Wear show yesterday addressed the fact that fashion is the second most polluting industry in the world head-on and made a promise to not add to the problem.

Instead of playing music during the show, indigenous musician and environmental activist Xiuhtezcatl Martinez recited a poem which addressed the problems with the fashion industry's lack of sustainability and environmental consciousness and called on all present to treat the earth better. The runway was strewn with trash, which the models, some of whom showed looks off while carrying reusable water bottles, made a point of picking up during the final walk.

Designer Hillary Taymour also admits to her own slip-ups. "I will be the first to admit that I buy a plastic water bottle at the airport when I travel. I order from Seamless instead of cooking. I am an avid Amazon user, when I could be shopping locally," she says in a press release "But this year I am vowing to stop. I want to make choices with an environmentally conscious mindset and realize that every purchase we make affects our future."

So, she says, the brand promised to clean up its own act. According to the press materials given out during the show, Collina Strada vows to change some of its practices this year to make the brand more sustainable. Some of the promises include using 75 percent dead stock fabric in the production of ready-to-wear pieces (starting with this collection), switching to "biodegradable or recycled packaging," continuing its practice of manufacturing in the U.S. "to reduce transit," and donating "all of our fabric scraps to Fabscrap and local fashion schools." The brand will also host biannual clothing swaps, offer a 20 percent discount to customers who bring back old clothing, and host a "repurposed Collina Strada sale of these items."

Given the state of our environment and fashion's negative impact on it, it's an applause-worthy move on the brand's part—and one strong way to start the first day of New York Fashion Week.

See some of the behind-the-scenes looks below.

Screenshot via YouTube

"I Fell In Love With A Devil" is tragic and totally gorgeous

Avril Lavigne's latest music video is all the aesthetic inspo my fellow goths need to brood in style all summer long. From her latest album Head Above Water, the visuals for single "I Fell In Love With The Devil" see Lavigne driving the hearse to her own funeral and playing piano in a barren forest. If that's not peak goth, I'm not sure what is.

Keep reading... Show less
True
FROM THE WORLD WIDE WEB

The 'Alice in Wonderland'-esque film also stars Awkwafina, Danielle Macdonald, and Milla Jovovich

If you were wondering what Emma Roberts was up to between seasons of American Horror Story, now you know. Today the trailer for the Roberts-starring forthcoming film, Paradise Hills, was released, and it looks just as creepy as Ryan Murphy's cult horror show.

Keep reading... Show less
Photo via @fentybeauty on Instagram

According to the lawsuit, Fenty Beauty's e-commerce is not accessible to all customers

Fenty Beauty has been served a lawsuit for intentional discrimination due to the current accessibility (or lack thereof) of its e-commerce site. Per The Fashion Law, Rihanna's LVMH owned-brand is one of many that have come under fire for not being compatible with software commonly used to provide access to blind individuals.

Keep reading... Show less
True
Asset 7
MORE in VIDEO
Photo by Shutterstock.

We also got some validation on that Princess title

On Sunday evening, the Queen of the United States met the first Black Princess. Neither of these titles is technically correct, but when it comes to Beyoncé and Meghan Markle, I said what I said.

Keep reading... Show less
True
Photo via Broadimage/Shutterstock

Twitter is already obsessed

Captain Marvel actress Lashana Lynch has been cast as the newest 007 agent, according to a report from The Daily Mail. If it's true, it'll be the first time that a white man won't play the main character in the film franchise's history. Twitter is celebrating the casting as a huge step forward, and we totally agree.

Keep reading... Show less
True