Coach Wants To Give You Main Character Energy With Its Bold New Drop

With a new campaign like “Wear Your Shine,” it makes sense that Coach would tap an artist like Dove Cameron as an ambassador. The latest drop features bags in eye-catching metallics, playful textures like quilted leather, and edgy metal grommets and studs. The statement-making pieces are meant to encourage the kind of self-expression that makes fashion fun, while also promoting confidence and courage.

Cameron is no stranger to battling one’s inner critic. The artist was bullied while growing up and has frequently spoken about the importance of self-confidence, which makes her participation in the Coach “Wear Your Shine” campaign all the more meaningful. Directed by Lope Serano, photographed by Joshua Woods, and choreographed by Emma Portner, the campaign shows Cameron along with fellow creatives and Coach ambassadors Lil Buck, Youngji Lee, and Song Yanfei. Each artist confronts their inner critics, which they play as their own doubles, using pieces from the new collection to help them externalize their inner magic — their “shine.”

Ahead, you’ll find pieces from the Coach Shine Collection at Coach Outlet that will remind you to tap into your own personal shimmer. Whether you’re expressing yourself with the multifaceted Kay bag — a femme and edgy crossbody — or the fearless Charlotte shoulder bag, a baguette studded with rivets, the collection is ready to help you express yourself and cultivate a style that’s all your own. Scroll on to see the playful, confidence-boosting pieces the bold collection has in store for you.

1. A Rivet-Encrusted Baguette Bag

Ready for a little edge? The Charlotte shoulder bag sure is. The pebbled leather is studded with confidence-boosting silver rivets and finished by a detachable silver chain shoulder strap, as well as a longer, detachable plain black strap, for two effortlessly cool looks that’ll take you from day to night.

Available colors: 2

2. This Quilted Metallic Crossbody Bag

The silver Kay crossbody bag contains multitudes: The playful nostalgic shape, with its turn-lock closure and top handle, are femme yet structured, while the quilted metallic leather and detachable silver crossbody chain are edgy and modern. Whatever side of your personality you feel like expressing, this bag is here for it.

Available colors: 1

3. A Sleek Camera Bag With Rivet Details

You don’t have to be obsessed with aspect ratios to appreciate the Jamie camera bag with rivets. This shoulder bag is large enough to hold essentials like a phone, wallet, and even a small tablet, while remaining compact. The detachable shoulder strap is adjustable, and embellished with rivets for a little extra edge.

Available colors: 2

4. The Denim Crossbody You Can Wear Multiple Ways

Playful and practical, you wear can wear the Klare denim crossbody bag three ways: Adjust the silver chain strap to be worn long or short on the shoulder, or as a crossbody bag. It features an inner zipper pocket as well as inner and outer slip pockets, and the already-cool denim and leather fabrication is made even cooler by a perimeter of metallic studs.

Available colors: 1

5. A Quilted Logo Shoulder Bag

A little cheeky with its metallic silver leather, quilted logo, and hefty detachable chain, it’s not hard to imagine this bag injecting your look with some confidence — after all, it literally shines. The baguette style features a top zip closure and a detachable strap for crossbody wear. Whether you’re going for casual or zhuzhed, this is the bag to bring.

Available colors: 1

6. This Tough Yet Dainty Top Handle Bag

The adorable semicircular silhouette of the Sydney satchel never feels too precious thanks to rugged pebbled leather and a rim of silver rivets. An inner slip pocket allows you to keep keys at the ready, the zip closure holds everything secure, and an optional shoulder strap gives you even more styling possibilities.

Available colors: 2

7. A Minimalist Crossbody In Silver Leather

Never underestimate the power of metallic finishes. The silver leather of this double zip crossbody transforms the elegant and minimal silhouette into a statement-making piece that can be dressed up or down, day or night. The design features (fittingly) two identical zippered pouches, each with a credit card slot, a center magnetic snap compartment, and a detachable strap that can be worn over the shoulder or as crossbody.

Available colors: 1

8. This Rivet-Trimmed Crossbody Bag

You might recognize the silhouette of this Klare crossbody from an earlier entry on the list. Available here in pebbled leather, this version has the same snap front closure, inner zipper pockets, and inner and outer slip pockets, plus the same self-possessed edgy silver rivets. Available in classic black or the autumnal berry shade shown, whether you love the denim version so much you want another option or you simply prefer leather, this bag will command attention and anchor your outfit.

Available colors: 2

9. This Chic Quilted Hobo Bag

Catching glances isn’t just for shiny metallics. The Teri hobo bag will win admiration for its puffy geometric quilted design and chic shade offerings, like the elegant dusty blue shown here or a sophisticated berry. With its top-zip closure, a detachable handle, and a detachable shoulder strap, this is the low-key mesmerizing bag you’ll use to zhuzh all your daytime looks this season.

Available colors: 2

10. This Effortlessly Cool Convertible Backpack

The miniature Amelia backpack is downtown-cool with its riveted black pebbled leather. And, since it can be worn as either a backpack or crossbody, it’s also incredibly versatile. With a top handle, inner zip pocket, and silver hardware and logo to match the rivet trim, this backpack is one you’ll reach for again and again.

Available colors: 1

11. A Classic-With-A-Twist Crossbody

For a classic with a twist, try a neutral version of the Kay crossbody bag. That top handle and turn-lock closure have the silhouette of a classic handbag, updated with cool geometric quilted stitching in soft, slightly puffed leather. A detachable strap allows you to wear it over your shoulder or across the body.

Available colors: 2

12. This Logo Bag With Contrasting Textures

If you loved the confidence of the silver Teri shoulder bag but want a finish that’s a little more understated, try out this version: It’s got the quilted Coach logo, detachable silver chain, and wide detachable shoulder strap, in a subtle dusty blue shade (among others) that are every bit as expressive as the silver.

Available colors: 4